ON A LONG BREATH
We looked after the North American DVD and VOD release of On a Long Breath, the documentary that delves deep into the fascinating world of freediving, presented by world champion freedriver Pierre Frolla and director Philippe Gérard.
On a Long Breath immerses viewers in a world that is truly harmonious with nature. Imagine six minutes without breath, slipping below the ocean’s surface to frolic with sperm whales, swim in tandem with a giant moray eel, and glide fearlessly with shark predators. World champion freedriver Pierre Frolla experiences that and more in this captivating underwater adventure. As the sport of freediving continues to grow and scientists uncover more facts about our ability to adapt to extreme environments, such as very deep diving, On a Long Breath exposes the limits humans will go to share a deeper connection with our aquatic companions.
We handled all aspects of the PR campaign, securing coverage with key specialist print, broadcasts and online media outlets, targeted social media and grassroots outreach to platforms utilized by divers, diving centers, marine conservationists and fans of the sport. Publicity and grassroots support highlights include DeeperBlue.com, Blue Water Diving Center Blog, Sport Diver Magazine, Freedive Earth, Mpora and several dedicated Facebook groups used by our target audiences.